The Colorado Rockies clinched a berth in the World Series. First time in franchise history. Winners of 20 out of 21. Riding an amazing streak the likes of which have never been seen.

What is their reward for blowing through the National League like a gale force wind? A blurb on the "national" media's radar screen.

Welcome to everything that is wrong with baseball today.

While Bud Selig and his gang of merry men continue to tinker with the post season with innocuous rule changes, they continue to bow to the whims of television executives and what they consider are important games.

What am I talking about you ask? The World Series will not begin until Monday, October 22, eight full days after the Rockies have clinched. If the Cleveland Indians end their series with the Boston Red Sox in the next game or two, we will still be waiting a seemingly endless six days.

Why the big delay? The advertisers do not want to have their biggest baseball payday running into the juggernaut known as the NFL. They would rather have their prime time dollars being put to big use when nothing but "NCIS" and "Cavemen" are competing against it on television.

What has happened to our national past time when it isafraid of regular season NFL trumping their showcase?

I remember getting excited for afternoon playoff games and the World Series every year. While the games are still required viewing for me, the past time has definitely lost its national moniker? How did this happen?

Simply put, money is what happened. When at least one third of the league has been eliminated after the first pitch of spring break, interest in the game has dwindled. Everyone is tired of the same old, same old year in and year out. We are subjected to nothing but New York Yankees and Red Sox for our "national" game of the week because that is what moves the meter. I mean, one day after the Yankees were eliminated by a far superior Indians team, all we heard was Yankees chatter (when will manager Joe Torre get the ax, where will A-Rod go, etc.).

Our national media needs to stop being so regionally focused when it comes to baseball coverage. It is almost as if ESPN has become NESN 2 (Northeast Sports Network for those who have not grown up in the East). The network feels almost compelled to beat us over the head with how great the Yankees and the Red Sox are.

You know what? There are some other compelling stories out there.

We have one team that swept their way through their league series (first time it has ever happened) and another team on the cusp of ending over 60 years of championship futility. But, you would never know it from the way baseball promotes itself. If we lose Boston, please wake the "national" media when the World Series starts or we may never know it took place.